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Understanding Dry Eye

Dry eye is a common yet often underestimated condition that affects millions of people worldwide. Characterized by insufficient tear production or poor tear quality, dry eye can lead to discomfort, irritation, and even impact daily activities. Fortunately, advancements in optometry have paved the way for innovative solutions to provide relief to those suffering from dry…

Convergence Insufficiency

Convergence Insufficiency is a very common visual issue that is frequently misdiagnosed as lazy eye, is difficult to notice by the observer, and is not recognized by the normal 20/20 eye test. Convergence Insufficiency affects approximately five out of every hundred children and adults. What is convergence insufficiency? Convergence Insufficiency is a vision impairment that…

When Is Cataract Surgery Necessary?

Cataracts are a prevalent eye anomaly affecting millions, particularly those over 60. A cataract is a clouding of the eye’s natural lens that affects vision. In its early stages, a cataract can be managed with glasses or contact lenses. However, cataract surgery may be necessary as it progresses. When to Seek Cataract Surgery Cataract surgery…

Signs Your Child Has Myopia

Nearsightedness, or myopia, is a common vision issue that affects people of all ages. Recent studies revealed an alarming rise in the number of cases of myopia worldwide. Children are particularly susceptible to developing the condition. If untreated, myopia can have detrimental effects. These include an elevated chance of acquiring other eye disorders like glaucoma…

What Can Eye Health Tell Us About Overall Health?

The eyes are the windows to the action of your body’s nerves, blood vessels, and connective tissues. The eye is so sensitive that many conditions in your body will usually show their first symptoms in the eyes. This is so because the eye is the only body part where a doctor can look at the…

When Is Protective Eyewear Important?

Eye protection is more than just wearing corrective lenses or glasses. The necessary type of protection depends on the activity. Regular glasses do not protect adequately from impacts, debris, or damage. They can even break and cause further harm. Choose polycarbonate eyewear to ensure proper protection. This material does not shatter and protects from UV…

The Benefits of Wearing Blue Light Blocking Glasses

Everyone today spends quite a lot of time on a digital screen of one type or another. That is so whether you are working, building your business online, connecting with friends, or updating your social media. Digital screens permeate almost every level of our lives. It is nearly impossible to avoid using them. But despite…

The Role of Sleep in Maintaining Eye Health

Most people experience their eyes feeling uncomfortable when they fail to get adequate sleep. Eye fatigue is a normal reaction to sleep deprivation. Lack of sleep can have severe consequences for eyesight. The human body needs quality sleep to function properly. The eyes are revitalized during sleep, healing and regenerating as the individual sleeps. Quality…

How Often Should I Get an Eye Exam?

Your eyes are one of the crucial parts of your body. As such, you need to take extra care of them. They are an essential part of your developmental milestones as a child and daily life as you age. Avoid last-minute rushes to the doctor when you notice something is wrong—get regular eye exams to…

Treatment for Computer Vision Syndrome

Computers, television, phones, and video games help pass time, but all that screen time is hurting your eye health. You tend to blink less when looking at a digital screen, and the screen’s movement makes your eyes work harder to concentrate. That can make your eyes dry, irritated, and tired from excessive use, leading to…

The Art of
Caring for Your Eyes

Why Choose Us

Modern Care, Grounded
in Experience

We technology to deliver precise, personalized care, always within the full scope of optometric practice. From dry eye evaluations to eye disease support, we go beyond the basics, without overwhelming you.

A Calm, Boutique
Experience

Our space is designed to feel clean, quiet, and intentional—so you can focus on your care. We offer a more relaxed, thoughtful approach to eye health that helps patients of all ages feel at ease.

For Families, Professionals, & Everyone

Whether you’re booking your child’s first eye exam through InfantSEE or managing your own vision, we’re here with services that grow with you. We make it easy to access the information and support you need—when you need it.

Come Visit Us

Where to Find Us

You’ll find us on 86th Street, right next to Orange Leaf. Our team looks forward to welcoming you and your family into the clinic!

Where to Park

Free and convenient parking is available right outside the clinic—no stress, no circling the block.

Our Address

  • 4660 86th Street
  • Urbandale, IA 50322

Contact Information

Hours Of Operation

Monday:
8:00 AM 5:30 PM
Tuesday:
8:00 AM 5:30 PM
Wednesday:
8:00 AM 5:30 PM
Thursday:
8:00 AM 5:30 PM
Friday:
8:00 AM 12:00 PM
Saturday:
Closed
Sunday:
Closed

***Closed 12–1 on Tuesdays

Our Optical Boutique

See What Our Patients
Have to Say

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